ERIC
ANHOLD
Eric
Anhold
Level Foods
Brand Development, Packaging, Promotions, Email, Digital, Shopper Marketing, CRM
Level Foods is a lifestyle brand dedicated to helping people with diabetes live a balanced, fuller life.
Level's founder is a member of the diabetes community who works to provide inspiration and advocacy by sharing the stories of others with diabetes.
My role: I developed promotional shopper marketing CRM programs, and email campaigns. Managed brand development, packaging design and website creation. I also helpled to kick off their line extension and addtional product offeringings.
Level Life Glucose Gel is available nationally at Target, Wal-Mart, Wallgreens, CVS, Rite Aid and other fine retailers. Most recently the brand was aquired by Boulder Brands, and is well positioned for line extensions and additional disribution.